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Small Changes Lead to Big Success for SMPS Arizona

Posted by Publicity on Aug. 14, 2019  /  Chapter News, Opinion, Leadership  /   0

SMPS Arizona…. I honestly don’t know what to say (imagine that I know). This year has gone by as if I was Barry Allen and my secret identity is the Flash.

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The Eternal Cheerleader - Why Being the Most Positive Person in the Office Pays off

Posted by ablack on Feb. 20, 2018  /  Opinion, Best Practices  /   1

With a calendar packed to the brim with requests for proposals and qualifications to be updated, how does a marketing pro remain positive and sane with deadlines constantly looming over us? The answer to this question looks different for everyone...

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The Importance of Risk Taking

Posted by ablack on Oct. 31, 2017  /  Opinion  /   0

Think of what our world would be like if we didn’t have Microsoft, there was no U.S. flag on the moon, or if we didn’t have the ability to fly around the world. Furthermore, imagine the 90’s without Seinfeld...

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Learning the Why

Posted by ablack on Oct. 17, 2017  /  Opinion  /   2

Starting a new career can be intimidating, especially coming from outside the industry. Moving into a marketing position was a brand new exciting step. I was entering this fast-paced, quick-thinking, creative position...

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How Trying (and Failing) to be a Fiction Writer Prepared Me for Marketing

Posted by ablack on Oct. 3, 2017  /  Opinion  /   0

August 10, 2017 marked the end of my first year in A/E/C marketing and business development. It also marked the end of the first year in ten that I have not written a short story.

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What I Learned from the F Word: From Failure to Fortune

Posted by ablack on Jun. 28, 2017  /  Opinion, Misc.  /   0

“Successful people are not people who never fail. They’re people who know how to fail really, really well” (Karen Salmansohn). Failure is part of life, but I never explicitly learned how to handle failure in productive ways.

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