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Blog

Teaming Up - VDC & Marketing

Virtual Design Coordination (VDC) is extremely relevant in our industry today and has evolved over the last few years. Megan Conrad, Virtual Construction Manager and Mike Prefling, Director of Virtual Construction at Ryan Companies,

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Surviving a Rebrand

Our firm just went through a whirl-wind and I survived! Earlier this month, my firm went through a significant transition to unite globally under one name, WSP, and launch a fresh brand and identity. Like many companies out there, we have experienced trem

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Inside Scoop on Getting Recognized

As Marketers, we are constantly compiling statistics, photographs and information about our colleagues or projects and nominating them for awards. Why? Awards are awesome.

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One CAN Make a Difference

Did you know that every 13 seconds, a child dies from hunger related causes? YOU can make a difference! Get involved with Canstruction® - this year marks the 11th Anniversary of Phoenix Canstruction®, a unique charity art exhibit in which AEC firms collec

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Michelle's Mini Illustrator Tutorial

Adobe Illustrator – did you just get the chills? Fear no more Marketers! Michelle Dsouza, Marketing Coordinator at T.Y. Lin International, has come to the rescue!

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Preparing for Your Review

When I walked into my ?rst SMPS event nine-and-a-half years ago, I had no idea what the next decade had in store or how it would change my life. I raised my hand to be a member of the newsletter committee …

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Survive and Thrive

Last week, I had the pleasure of meeting this year’s group of protégés for the SMPS AZ Mentoring Program. And, as it always happens when I meet those fresh, bright faces and minds, I am reminded of what it was like when you are trying to learn a new job

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Building Your Own Team of Superheroes

My 15-year-old stepson really loves Marvel superheroes. He loves superheroes so much he even dresses up for Comicon. He knows the origins story of all the major characters and he knows the release date for every Marvel movie through 2019.

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SOS Mode

Having worked as an interview prep and communication skills consultant in the design and construction industry for almost 14 years, I have a love/hate relationship with this industry. I love the people I get to work with.

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Branding and Animating a Story

Author and entrepreneur, Seth Godin, rightfully stated “Marketing is no longer just about the stuff you make… it’s about the story you tell.” For marketers this statement hits home as our roles trend further from “coordinators”

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