Questions about SMPS events?
Email us!
For Programs:
[email protected].
For Marketing Council, Training, or Workshops:
[email protected].
Clocking in on ROI: Making the most of your time investment

June 11, 2025
11:30 AM - 1:00 PM
Add to Calendar
Kitchell
1707 E Highland Ave
Phoenix, AZ 85016
Venue website
Directions
Time is our most valuable resource, but are we using it wisely? This session takes a data-driven approach to understanding how business development and marketing professionals invest their time.
SMPS members across various roles and experience levels tracked their time, documenting how they allocate their work hours. Rebekah Morris, a data expert and President of AZBEX, has analyzed the results to uncover trends, efficiencies, and areas for improvement. Our panel of industry leaders, at different career stages, will discuss how time investment evolves throughout a career, sharing insights on maximizing productivity, improving workflow, and proving your return on investment (ROI).
Guest Speakers:
Kim Murphy, Business Development, CHASSE Building Team
Jana Brickey, CPSM, PBD, Principal | Business Development, DFDG Architecture
Mattie Whitt, Marketing Coordinator, LSW Engineers
Moderated by: Rebekah Morris, President & Founder, BEX
You will gain insights into:
- How professionals at different career stages allocate their time
- Key trends from real-world time-tracking data across various roles and industries
- The biggest time-wasters and how to eliminate them
- How to align time investment with business goals and career growth
- Strategies for improving efficiency and maximizing productivity
- The ROI of your time: how to track and prove your impact
You will walk away with these benefits:
- A data-backed understanding of how professionals in your field invest their time
- Practical strategies to improve workflow and efficiency
- Insights from industry leaders on time management at different career stages
- Actionable steps to optimize your time investment and enhance your career trajectory
This event accounts for one CEU/hour.
Tickets
$45.00 Event price for members
$60.00 Event price for non-members